Loblaw, one of Canada’s major retailers, is bringing back frozen concentrated drinks under its No Name brand. The upcoming assortment includes White Lemonade, Pink Lemonade, Limeade, Grape Punch, Fruit Punch, and Berry Punch. These new products are expected to hit shelves before the end of June. This move follows Coca-Cola’s discontinuation of its Minute Maid line of frozen juices, leaving Loblaw to fill the gap in the market.
The decision to reintroduce frozen juice products comes after a decline in demand for frozen-from-concentrate juice in Canada. The country saw a lack of options after brands like Old South exited the market due to waning interest. Notably, only Coca-Cola remained in the frozen juice segment until early 2026.
Loblaw acknowledges the strong demand for frozen juice among customers and is taking steps to address the supply shortage. The retailer clarified that the upcoming No Name juice will not be sourced from a Canadian manufacturer, as there are currently no local producers of frozen juice concentrate. Loblaw began seeking alternatives when it learned that frozen juice would no longer be available through existing suppliers.
The pricing for the new frozen juice products will vary depending on the store, with an initial estimate of around $2.25 for a 283-milliliter package. Other retailers, such as Metro, are also exploring options to introduce their versions of frozen concentrate drinks. However, Metro’s presence is limited compared to Loblaw’s national reach.
While Minute Maid was a prominent player in the frozen juice market, there are indications that a Canadian producer may be considering re-entering the segment. This potential development could provide relief to consumers, particularly in Newfoundland, where frozen juice cans are essential for making a popular holiday cocktail known as “slush.”
